Alana Blanchard

Alana’s influence on women’s surfing and swimwear fashion is unrivaled amongst her contemporaries.

She grew up surfing on the island of Kauai with Bethany Hamilton. Both have become the most recognized names in female surfing without a world title between them. While fate would alter their paths to superstardom drastically, they have arrived at the same destination; role models for young women everywhere. Alana uses her fan’s adoration to promote healthy lifestyle choices, positive body image, and sustainability.

Alana feminized professional surfing without even trying to do so. She took the bikini style of Kauai, a minimalistic cut that stay on better while surfing, and rocked them comfortably at contests around the world. Her electric surf style, natural beauty, bubbly personality and the bikinis she made famous captured the attention of new audiences; attracting more fans to her beloved sport.

More than the fame, the bikini and the social media following, Alana Blanchard is an incredible surfer whose grace and poise on a surfboard is art in motion. For nearly a decade now, we’ve been fortunate to work with Alana in the development of flex patterns that fit the needs of lightweight surfers. Namely the Blackstix, where Alana’s precision and techniques perfectly matches the fluid feeling of our favorite Speed Generating fin line.

Alana perpetuates beauty every day, setting the pace for us to develop darn good-looking products that have purpose and intent.